In a recent press release, Mitsubishi Motors America unveiled its 2015 August sales numbers for public viewing, and the statistics are staggering. The company has seen its best August numbers since 2008. Mitsubishi August sales in 2015 are a significant improvement over 2014’s numbers from the same time period, boasting a 22.1% increase in overall sales.
The 2016 Outlander Sport outshone the rest, selling 3,286 units in the month of August alone. The base Outlander itself, which sold 2,188 units in August, was redesigned for the 2016 model year, with over 100 improvements made by Mitsubishi to improve the SUV’s appeal. The improvements worked, luring in enough buyers that the Outlander’s total sales jumped 92.9% from August 2014 to August of this year. The SUV saw its best August sales in 12 years.
Other vehicles in Mitsubishi’s lineup include the Mirage, which sold 1,569 units in August, and the Lancer, which sold 1,240. However, Mitsubishi August sales were definitely led by the incredible sales of the Outlander and Outlander Sport, paving the way for future success.