Mitsubishi January Sales Skyrocket-Thanks to the Outlander

Mitsubishi January sales were up thanks to the Outlander.

The 2016 Outlander has been shining for Mitsubishi lately.

We at Biggers Mitsubishi are excited to know that Mitsubishi crossover vehicles are getting the attention (and sales!) they deserve.

Mitsubishi announced the sales for January 2016, and we are quite impressed. The most impressive fact is that the sales numbers are being driven by individual vehicles.

In particular, the Outlander is leading the carmaker’s sales with the best numbers it has had since 2007. The Mitsubishi Outlander had a 53.8% increase compared to its sales last January in 2015.

This makes January the 11th month in a row that the crossover has seen a sales growth. This is a testament of the impressive 2016 Mitsubishi Outlander, as it debuted last year and has been going strong ever since.

The 2016 Outlander has over 100 improvements, including changes to the interior and exterior design. In addition, there are more powertrain options and safety features. The Outlander is clearly Mitsubishi’s most advanced crossover yet, and was even named as a Top Safety Pick+ by the IIHS.

If you are interested in seeing why so many people are choosing to buy the 2016 Mitsubishi Outlander, stop into Biggers Mitsubishi. One test drive is all you will need to understand why Mitsubishi January sales of the Outlander are skyrocketing.

IHS Automotive Recognizes Mirage for Highest Model Loyalty

The Mitsubishi Mirage has once again been recognized by IHS Automotive for having the highest model loyalty among Non-Luxury Traditional Sub-Compact vehicles.

The Mitsubishi Mirage continues to stand out as the vehicle to buy for non-luxury sub-compact vehicle customers.

The Mitsubishi Mirage has once again been recognized by IHS Automotive for having the highest model loyalty among Non-Luxury Traditional Sub-Compact vehicles. This is the second time in a row the Mirage has earned the award, proving that great things do come in small packages.

IHS Automotive measures model loyalty based on how many households who own a new vehicle return to the market to purchase or lease another new vehicle of the same make and/or model. The fact that people keep coming back to the Mirage is a testament to the vehicle’s quality and to its ability to live up to expectations.

“Mirage offers an unmatched package of segment-leading fuel economy, attractive pricing and an industry leading new

vehicle and powertrain warranty,” said Don Swearingen, executive vice president at Mitsubishi North America. “Our faithful owners understand and appreciate the Mitsubishi Mirage.”

Later this year, the 2017 Mirage will arrive at Biggers Mitsubishi with a refreshed exterior design, better performance, and new technology. We don’t expect that IHS Automotive Model Loyalty award to go anywhere, that’s for sure!


Biggers Employee Achieves Top Sales Honors Again

Anthony Muffoletto is our Salesperson of the Month!

Congratulations to Anthony, our Salesperson of the Month in January. (Pictured Left to Right: General Manager Emal Noor, Product Consultant Anthony Muffolett, and President & CEO Joe Mitchell)

Here at Biggers Mitsubishi, we are about what customers wants: quality, quantity and qualification. Employees such as Anthony Muffolett includes all three in their work here at your Mitsubishi dealer in Elgin, IL.

Anthony has been a part of the Biggers Mitsubishi sales team since April 2015.  Last month, he once again achieved top sales honors at our dealership and was our Salesperson of the Month!  This is the 2nd time he’s taken home the cup already! Time and time again, Anthony rises to the challenge of meeting and exceeding our customers’ expectations and delivers quality service with a huge quantity of results that proves why Anthony has always been qualified to sell cars.

In honor of his continued achievements on our sales floor and important contributions to Mitsubishi, we’ve taken the time to not only honor him in person and on our blog, but also have complied a list of fun facts about Anthony. See below, and be sure and stop by and see him about our Mitsubishi selection.

Anthony Muffoletto – Product Consultant and Resident “Rookie” at Biggers Mitsubishi

  • Nick Name: Anthony “Leggomyeggo” Muffaletto a.k.a. “The Kid”, “Rook”, “Mr. Nice Guy”
  • Favorite Athlete of All Time:  Michael Jordan
  • Favorite Movie of All Time: Braveheart
  • Favorite Band: The Rolling Stones
  • Favorite Mitsubishi: Endeavor
  • Current Ride: 2015 Outlander Sport GT


Mitsubishi Crossovers and EVs Are the Future

Mitsubishi crossovers and EVs are the heart of our OEM's bright future.

The lineup of Mitsubishi is changing.

Mitsubishi has been on the rise lately. December 2015 marked the automaker’s 22nd consecutive month of year-over-year sales increases, and sales were up 23% over the year as a whole compared to 2014.

According to Ken Konieczka, Mitsubishi’s vice president of sales operations, there’s no reason to believe that this trend will stop, especially since the company will be pouring its energy into developing electric vehicles and crossovers in the coming years.

The first new vehicle to arrive at Biggers Mitsubishi will be a brand-new CUV in early 2018, based on the eX Concept that debuted at the Tokyo Motor Show. The next-gen Outlander will be larger while the next-gen Outlander Sport will be smaller, and both will receive EV variants.

That being said, it won’t all be Mitsubishi crossovers and EVs for the future. The updated Mirage hatchback and Mirage G4 sedan will come to Biggers Mitsubishi later this year as well, bolstering our already strong lineup!

Outlander PHEV Design Gets a Facelift

The Outlander PHEV is back and better than ever. The 2016 model will feature a new facelift, adding sporty contours and an aggressive new fascia. Plus, the model will be getting some mechanical upgrades as well.

According to World Car Fans, the Outlander PHEV design will feature the iconic Mitsubishi “dynamic shield” fascia, using extensive chrome. In addition to a new front end, the PHEV will get two-ton 18-inch gloss black wheels, interior cabin upgrades, redesigned seats, and a four-spoke steering wheel.

Under the hood, the 2016 Outlander PHEV, which stands for “Plug-in electric hybrid,” will also get some upgrades. This includes a new hybrid setup to lower friction, an 8% increase in electric range, and better throttle response. A Multi-around view monitor provides added safety as well.

The new model is set to be released sometime in July, although it will only be available in Japan for some time. Mitsubishi has stated that it should hit the US market sometime later this year, although no specific date has been given.

Mitsubishi Outlander Sport Evo Could Possibly Maybe Be Headed Our Way

You’ve likely heard by now that if you want to get your hands on the Mitsubishi Lancer and Lancer Evo models, you should head to Biggers Mitsubishi soon—like, really soon. Production for the models will end at the close of the year. However, according to circulating rumors, it seems the same fate will not befall the Evo badge.

The term “Evo” is short for “Evolution” and is synonymous with Mitsubishi’s brand of high performance. Seeing as the automaker is dedicating its efforts to furthering development of its SUV lineup, it only makes sense that the “Evo” designation would be reassigned to an SUV.

According to Auto Express, an auto publication based in the United Kingdom, Mitsubishi has its sights on the next-gen Outlander Sport (also known as the ASX in Europe) to wear the famed badge.

If that is the case, it still might be a little while before we see “Evo” stamped on a new model. Mitsubishi plans to take its time, introducing the next-generation model with four-wheel drive first and a two-wheel drive with plug-in hybrid technology second. Then, if Mitsu’s leadership chooses to adopt the “Evo” name and characteristics for the model, it “isn’t a huge jump.”

Of course we’ll have to wait and see what the automaker chooses to do, but we’re keeping our fingers crossed for an Outlander Sport Evo model to come to the States relatively soon.

2015 Mitsubishi Outlander Sport among 10 Most Affordable SUVs

The 2015 Mitsubishi Outlander Sport has once again made headlines, this time for being named one of the 10 Most Affordable SUVs on the market, according to the experts at Kelley Blue Book (KBB).

The popular model provides owners with a variety of standard and available features as well as reliable performance, all for a very affordable price. However, the Outlander Sport’s exceptional value doesn’t end there. KBB also takes into account the estimated cost of owning the SUV over a five-year period.

Factors used to determine the expected costs of ownership include depreciation, fuel costs, insurance, financing, and maintenance and repairs.

“The 2015 Mitsubishi Outlander Sport – the brand’s best-selling vehicle – offers distinctive styling like no other vehicle in its class,” said Don Swearingen, executive vice president of Mitsubishi Motors North America. “Because of its extensive list of features, safety technologies and an industry-leading warranty, the Outlander Sport has established itself as an extraordinary value for new car shoppers.”

Not only can we at Biggers Mitsubishi offer you a great value on the 2015 Outlander Sport, we are also confident that you will be able to enjoy that value for years to come.


Biggers Mitsubishi Does It Again — And Even Bigger!

Biggers Mitsubishi is a Diamond Chapter of Excellence Dealer.

Biggers Mitsubishi has been ranked number 1 in the country by the Mitsubishi Diamond Chapter of Excellence.

For the 25th year in a row, Biggers Mitsubishi is a Diamond Chapter of Excellence dealer. This is only the beginning.

Unlike last year, when we were ranked #2 in the country, we finished at the top for 2014-2015, reemphasizing our consistent level of excellence in selling cars, satisfying customers and representing Mitsubishi in grand fashion.

The Diamond Chapter of Excellence Program ran from April 1, 2014 to March 31, 2015. Since we met the qualifications of this certification, our Mitsubishi dealership will be given the following:

  • A custom DCE showroom crystal museum piece
  • Five DCE Window Static Clings for dealer advertising
  • A commemorative DCE Montblanc StarWalker writing-instrument
  • DCE recognition on the website
  • Personalized DCE business cards for three employees at our dealership

We would like to thank all of our customers and fans for their continued support over these past 25 years.  Our very own General Sales Manager, Emal Noor, couldn’t have put it any better in a story from The Daily Herald:

“Our biggest debt and gratitude goes to our loyal customers. The one thing that we are consistently recognized for by Mitsubishi is our high customer retention percentage. That really is a measure not only for loyalty as a brand, but for the dealership itself. I feel that with our customers we have the best cheerleaders in the world.”

And it’s because of that cheer, we know we can always welcome tomorrow without fear. If you know us very well, you know we are already aiming high for this next year to continue our performance record for excellence. “A Biggers Mitsubishi is a Better Mitsubishi!” We look forward to serving you throughout 2015 and many years to come.

Mitsubishi April Sales Best in 7 Years

Mitsubishi April sales got off to a hot start and ended in the same fashion; reporting the best sales figures in seven years. Overall, sales were up 25.6 percent, with the Outlander Sport recording its best April ever!

It was also the 14th consecutive month in which year-over-year sales numbers increased. MMNA Executive Vice President, Don Swearingen said, “In March, we finished the first quarter of 2015 with an incredible sales pace. And that momentum carried over into April with our core models continuing to lead the way.”

As usual, the Outlander Sport led the way with 2,674 units sold. The Mirage 5-door sub-compact also had an impressive month with 2,407 units sold. In total, Mirage year-to-date sales figures are up 65.4 percent.

Come visit us at Biggers Mitsubishi to experience the quality and economical Mitsubishi model lineup today; there’s truly something for everyone. All Mitsubishi’s come backed with one of the auto industry’s most comprehensive warranty packages as well.

New Lancer Final Edition Sends Sports Car out in Style

If you’re like us here at Biggers Mitsubishi, the Lancer EVO X is probably one of your favorite vehicles of all time. Take not that we said “vehicles” and not just simply “sports cars.” The Lancer is nothing short of a classic. But all good things must come to an end, and it’s now time for the Lancer to drive off into the horizon.

However, before it’s all over, though, we’ll get to see a couple limited production runs of the beautiful Lancer Final Edition—Mitsubishi’s love-letter-like goodbye to the popular model. The Final Edition, which will first hit the market in Japan, impresses right from the first glimpse of its amped-up exterior. It has a new black chrome grille, black trim all around, and a wicked rear spoiler.

As far as performance goes, the Final Edition is no 500-horsepower monster, but it does manage to tweak and improve the vehicle’s formula. For example, it has Bilstein shocks, Brembo brakes, special new wheels, and more to give you the best driving experience possible.

Mitsubishi will only make 1,000 of these Final Edition models for Japan, and we expect a similar-sized run here in the States. Check back with us on the blog for more updates on the Lancer’s availability soon. Also, come see us to check out all the excellent vehicles in our inventory—especially the brand-new Outlander—today.